This assessment task is designed to evaluate students’ understanding on development of business proposals. Students are required to come out with an innovative business idea, conduct market research, and develop their operational, financial and marketing plans. Students are encouraged to form into a group of six (max.).

Opportunity for consultation with course convenor regarding “work in progress”, and feedback / critique on final submission.

Likewise, individual group of students will be requested to present their business idea in either Week 8 or 9 or 10 before their final submission. Suggestions for improvement will be provided after each group’s presentation.

Assessment is based on a group mark assigned by the course coordinator with consideration of peer evaluation that individual students’ contribution to the report