Handbook

Airline Management is a vast topic – few people can become subject matter experts across the broad spectrum that encompasses airline management in its entirety within a lifetime. This is also the case in teaching such a subject over a 10 week semester. With an array of possible subject matter, this course has as its focus, the main facets of corporate airline management and begins with airline organisational practice, management's visions and objective setting. It proceeds with the main corporate processes of business planning, network and fleet planning, schedule planning, revenue management and consideration of key external factors, such as the prevailing regulatory environment. Financial analysis, performance benchmarking and business model options are also addressed