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Overview

This course uses the classic approach to marketing management strategies but is entirely focused on how this is achieved in the airline industry. The approach is of a practical nature. The course studies airline market research, marketing strategy development, product development, pricing strategies and revenue management, distribution and promotion strategies. … For more content click the Read More button below.

Delivery

In-person - Standard (usually weekly or fortnightly)

Please note that the above delivery information is an indication on how this course may be delivered within the year.  Delivery mode(s) for each term can be viewed on other sources such as myUNSW and class timetable site.

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Course Outline

To access course outline please visit below link (Please note that access to UNSW Canberra course outlines requires VPN):
AVIA2501 Course Outline

Fees

TypeAmount
Commonwealth Supported Students (if applicable)$1813
Domestic Students$5970
International Students$5970

Disclaimer

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Commonwealth Supported Students:

Please refer to the information about new Student Contribution band classifications. Note that grandfathering arrangements are applicable for some cohorts of students, and other special arrangements apply for a limited number of programs. The Field of Education displayed on the right-hand side of this page may be applicable in understanding which fee rate will apply to you.

Where a Commonwealth Supported fee is displayed it does not guarantee that such places are available.

Pre-2019 Handbook Editions

Access past handbook editions (2018 and prior)
Pre-2019 Handbook Editions