Overview
This course explores the impact of the Internet, digital and social media, and emerging technological innovations on the marketing of goods and services. It examines consumer response to these innovations and factors that lead to the adoption of these new technologies. Students will examine digital technologies and their impact on … For more content click the Read More button below.
Conditions for Enrolment
Prerequisite:MARK1012
Exclusion Courses
Course Outline
To access course outline please visit below link (Please note that access to UNSW Canberra course outlines requires VPN):
Fees
Type | Amount |
---|---|
Commonwealth Supported Students (if applicable) | $1370 |
Domestic Students | $5430 |
International Students | $5430 |
Additional Information
This course is offered as General Education.
Pre-2019 Handbook Editions
Access past handbook editions (2018 and prior)