COMM5201 Business for Social Impact is an experiential course which enables PG students to gain experience in developing a social business model to address a social gap/need in a profitable way.
Students will learn about the ‘what’, ‘why’ and ‘how’ of social business and how to apply their new and existing knowledge and skills through developing a social business case for a competition. Working in small teams, students will develop and draw inspiration from the United Nation's Sustainable Development Goals to identify a social or environmental gap to address.
Students will be coached throughout by experts in innovation and social enterprise.
The course is designed to guide students through a practical innovation process called the Double Diamond, beginning with discovering the problem then defining the problem, before developing the solution and finally delivering the solution, culminating in a presentation.
This course aims to:
- Increase students' understanding of how their business knowledge may be applied in practice, in particular in a social business context.
- Develop students' collaboration and teamwork capabilities and interpersonal skills.
- Develop student's ability to clearly and effectively communicate with diverse groups of people.
- Increase students' employability through the development of innovation and creativity skills.
