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Overview

This course is designed to teach students the concepts and techniques of pricing. This course covers the fundamental pricing theories and analytical tools, helping students understand pricing models and develop their own pricing strategies in various contexts, for example, customized pricing and nonlinear pricing. In this course, students will learn … For more content click the Read More button below.

Conditions for Enrolment

Prerequisite: (COMM5005 or COMM5011 or ECON5248 or MARK5811) OR (Enrolment in program 8543 or 8338 or 8621 or 5659). If students can demonstrate equivalent statistics knowledge, but haven't completed any of the listed pre-requisite courses, they can seek permission from Program Coordinator by submitting an online form.

Delivery

In-person - Standard (usually weekly or fortnightly)

Course Outline

To access course outline please visit below link (Please note that access to UNSW Canberra course outlines requires VPN):

Fees

Pre-2019 Handbook Editions

Access past handbook editions (2018 and prior)