Overview
Marketers make considerable use of interactive electronic technologies: the Internet, interactive TV, SMS communications, electronic kiosks, etc. They do so to achieve a variety of goals: information provision, advertising and promotion, building customer profiles, direct and interactive communications, placing goods with customers through virtual stores, and working with customers to … For more content click the Read More button below.
Conditions for Enrolment
Prerequisite or Corequisite: MARK5700 or MARK5800 or MARK5801 or MARK5813
Course Outline
To access course outline please visit below link (Please note that access to UNSW Canberra course outlines requires VPN):
Fees
Type | Amount |
---|---|
Commonwealth Supported Students (if applicable) | $1370 |
Domestic Students | $4260 |
International Students | $5880 |
Pre-2019 Handbook Editions
Access past handbook editions (2018 and prior)