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Overview

The development and commercialisation of new products and services is a core business function for most organisations. The purpose of this course is to develop a solid understanding of new product and service development from a strategic marketing and management perspective. The topics cover a) the strategic basis for product … For more content click the Read More button below.

Conditions for Enrolment

Prerequisite or Corequisite: MARK5700 or MARK5800 or MARK5801

Course Outline

To access course outline please visit below link (Please note that access to UNSW Canberra course outlines requires VPN):
MARK5813 Course Outline

Fees

TypeAmount
Commonwealth Supported Students (if applicable)$1370
Domestic Students$4260
International Students$5880

Disclaimer

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Note that the University reserves the right to vary student fees in line with relevant legislation. The fee information is provided as a guide and more specific information about fees, including policy, can be found here.

Commonwealth Supported Students:

Please refer to the information about new Student Contribution band classifications. Note that grandfathering arrangements are applicable for some cohorts of students, and other special arrangements apply for a limited number of programs. The Field of Education displayed on the right-hand side of this page may be applicable in understanding which fee rate will apply to you.

Where a Commonwealth Supported fee is displayed it does not guarantee that such places are available.

Pre-2019 Handbook Editions

Access past handbook editions (2018 and prior)
Pre-2019 Handbook Editions