Business Skills in Optometry - OPTM7444
Faculty: Faculty of Science
School: School of Optometry and Vision Science
Course Outline: http://www.optometry.unsw.edu.au
Campus: Sydney
Career: Postgraduate
Units of Credit: 12
EFTSL: 0.25000 (more info)
Indicative Contact Hours per Week: 10
CSS Contribution Charge: 2 (more info)
Tuition Fee: See Tuition Fee Schedule
Further Information: See Class Timetable
Description
The Business Skills in Optometry course provides in depth training in business,marketing and management skills relevant to the practice of optometry. Particularly in Marketplace review; Understanding financial management; Identifying potential target markets; Evaluating markets; Reviewing existing product mix; Optimising product/service mix for target markets; Business set-up; Retail sales; Product development; Marketing; Systems and procedures and human resources.
Assumed Knowledge: It is assumed that students have a qualification in optometry and are registered to practice.
Assumed Knowledge: It is assumed that students have a qualification in optometry and are registered to practice.