The Management of Knowledge and Intellectual Property - MNGT5196

 
Faculty: Australian School of Business
 
 
School:  AGSM MBA Programs
 
 
Course Outline: http://www.asb.unsw.edu.au/
 
 
Campus: Kensington Campus
 
 
Career: Postgraduate
 
 
Units of Credit: 3
 
 
EFTSL: 0.06250 (more info)
 
 
Indicative Contact Hours per Week: 0
 
 
Enrolment Requirements:
 
 
Prerequisite: Restricted to Full Time MBA and MBA/LLM students
 
 
CSS Contribution Charge:Band 3 (more info)
 
 
Tuition Fee:See Tuition Fee Schedule
 
 
Further Information: See Class Timetable
 
 

Description


Please note that this is a 6 unit of credit course.

In today’s business environment an increasing amount of value is becoming associated with the firm’s ‘intellectual’ assets - those components of the firm that cannot be readily attributed to ‘physical’ assets but which represent human intelligence applied creatively to the recombination of existing assets and the discovery of assets.
A key dimension of this is the intellectual property (IP) owned by the firm - that component of the intellectual assets that are subject to legal protection.
As more and more organisational value resides within intellectual property, firms risk being left behind unless they are able to manage these assets to the fullest.

This course allows students to:
  1. understand the process by which knowledge is turned into assets;
  2. understand how to manage that process;
  3. understand the legal and extralegal mechanisms that allow those knowledge assets to be protected as intellectual property; and
  4. manage the process of intellectual asset protection for superior performance.